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Outlet profile

Investing.com

global financial market-neutral

Owned byJoffre Capital, a technology-focused private equity firm with offices in the U.S., Europe, and Asia (founded 2018), acquired Investing.com in 2021 for $500 million; originally founded by Israeli entrepreneurs Dror Efrat and Lonny Szneiberg
Fundingprimarily advertising from financial brokerages, banks, ad networks, and luxury brands; supplemented by paid premium subscriptions (InvestingPro, launched 2022)
On the administrationmostly neutral

Background

Investing.com was founded in 2007 in Tel Aviv, Israel, by entrepreneurs Dror Efrat and Lonny Szneiberg under the name ForexPros. The site began as a forex analysis portal with a broker directory and discussion forums in English, Spanish, Hebrew, and Arabic. In December 2012 the company purchased the Investing.com domain for approximately $2.45 million — then one of the most expensive domain sales on record — and rebranded accordingly. The platform grew into one of the world's most-visited financial websites, offering real-time quotes, economic calendars, charts, and news aggregated largely from wire services such as Reuters and Bloomberg, available in 33 languages. The founders bootstrapped the company entirely without outside funding for 14 years before selling it to Joffre Capital for $500 million in 2021; Ding'an Fei was installed as chairman and has spoken publicly about pursuing an IPO. In 2022, Investing.com launched InvestingPro, a tiered premium subscription offering advanced stock-screening and fair-value tools, adding subscription income to its advertising base. By early 2025, the company disclosed that more than half of its content was being generated by artificial intelligence. Media bias analysts rate it as least biased overall but flag mixed factual reliability owing to limited editorial transparency and variable author credibility.

Sources

  1. Investing.com - Wikipedia
  2. FX affiliate site Investing.com acquired for $500 million - FX News Group
  3. East Asian fund buys Investing.com for $500m - Globes English
  4. Investing.com seeks big buys on path to IPO, chairman says - Yahoo Finance
  5. Dror Efrat launched Investing.com in 2007 to earn $20-30K/month, sold it for $500 million - FinanceFeeds
  6. Investing.com – Bias and Credibility - Media Bias/Fact Check
  7. Investing - Bias and Reliability - Biasly
  8. Joffre Capital - Crunchbase

Profile compiled 2026-06-26; refreshed when ownership, funding, or the administration changes.

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